From a gardening club to a cheeky campaign twist on public health awareness.

This weeks most memorable.

01 — OOH

I spotted this in the Northern Quarter. Eye-popping retro-inspired murals that capture CocaCola ‘s Cherry Float product’s nostalgic essence for its launch.

02 — Book

Fred Seibert was the first creative director of MTV. He's self-published the whole story of the MTV logo. From its debut on August 1st, 1981, through to 2010. Hundreds of versions of a single mark. Each one a time capsule of wherever culture was that week. The best bit? You can preview the whole thing on Scribd.

03 — Event

Siop Shop in Manchester is running a gardening club with Plant Manchester on the first Saturday of April, May, June, July, August and September. Coffee, Dohnuts and Gardening. Expect wholesome scenes.

04 — Design

I love crisps so this was perfect for me. Weirdo is a Spanish snack brand by Estudio Maba where every flavour gets its own hand-drawn character. It's a bag of crisps with a better brand identity than most actual brands.

05 — OOH

The campaign is called Beat Cancer Off. An animated music video, a tracking app, 21 limited-edition posters and a 21-sock pack. Hard to ignore. Not sure I need to say much more…

What would make your brand memorable?

That's exactly what our programmes are built to answer, from creating cultural fame to full brand renovation. Start with the Memorability Advantage and find out where yours stands.