Retail trends 2020 and beyond: How to redefine gender in marketing

The discussion around gender has been quietly building over a number of years, and its growing momentum and impact…


KFC falling chips

KFC falling chips: Autumnal vibes

Nothing gives me Autumnal vibes like the sound of KFC falling chips. Wait, what? Last…


Branding: what’s in a name change?

Naming can make or break a brand. Along with the investment risk, a temporary name change has the potential to alienate…