What motivated you to join The Behaviours Agency?

“Behavioural science is a rich and exciting field and it’s been a huge interest of mine for several years. I also come from a creative background so when an opportunity to join The Behaviours Agency arose I jumped at the chance! What really sets us apart from other agencies out there is our focus on behavioural-led creativity, no other agency is doing this. We have developed a unique model that builds upon hard scientific behavioural theories. Our model helps marketers apply these insights to everyday marketing and communications challenges, so we’re working on some really exciting initiatives. It’s this pioneering approach that really motivated me to join the agency.”

What do you do in your role?

“Recently I’ve been working on formalising our marketing strategy. We work with some of the world’s leading brands, some we can tell you about and some we can’t. We are especially strong in the retail and e-commerce sectors. As the application of behavioural science in marketing is still quite cutting edge, part of my role is about helping brands to discover the value of a behavioural-led approach. We’ve been beavering away on some really exciting initiatives so be sure to stay tuned for updates!.”

How have you found starting a new role remotely?

“Starting a new job can be a challenge at the best of times, not least during a global pandemic but the team have been hugely welcoming right from the outset. We have lots of initiatives that allow us to spend quality time together as a team. Our Lunch & Learn initiative helps to bring us all together while expanding our knowledge. Our most recent Lunch & Learn session was on the use of semiotics in marketing. We also have monthly Sunshine sessions where we all get involved with team building initiatives and celebrate our most recent work and achievements.”

What advice would you give to new starters at The Behaviours Agency?

“By joining The Behaviours Agency, you’ll become part of a bright, talented and creative team. It’s fast-paced, it’s exciting and no two days are the same, so expect to be challenged! Though we are results driven and hungry to develop creative and innovative solutions and ideas, team happiness is a core part of our values. We have lots of initiatives to ensure we are at the forefront of the well-being movement in our industry. One example of this is our Happiness Days initiative where every team member receives two days a year to put towards something that improves their wellbeing.”

Tamsin Scott Head of Marketing

By Tamsin Scott

Head of Marketing