Behavioural Bias cards
Behaviour revolves around METRIC
Our unique METRIC system identities the 6 key influences of consumer behaviour. Each METRIC has its own behavioural biases that we as marketers can leverage to drive attention, engagement and effectiveness of marketing communications.
FREE DELIVERY APPLIES TO UK ADDRESSES ONLY
Pocket-sized. Powerful impact.
New for 2022, this revamped pack of behavioural bias cards are a practical tool for marketers, trainers, lecturers and students. If you’re after an easy to understand suite of behavioural biases, with every day examples and tips for how to apply them these behavioural bias cards are for you.
They are invaluable if you’re looking:
- To develop impactful ideas, quickly.
- To inspire a team of marketers with a new way of solving problems.
- For a training aid to inspire and inform your delegates or students.
What are Behavioural Biases?
In a nutshell, biases are irrational beliefs or behaviours that can unconsciously influence our decision-making. Understanding these biases means that we can tailor how we interact with consumers to drive them to act.
The Behaviours Agency
We’re a brand and digital agency who use behavioural science to make brands the preferred choice by making them more motivating, more top-of-mind and easier to choose.
Please note, we are only able to send the bias cards to addresses within the UK.
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