Shopping Uncovered: Furniture

The latest of our Shopping Uncovered retail reports, are presented as an Infographic, displaying the key findings for the furniture sector.

Here’s a snapshot of the marketing tips uncovered:

  • Enhance the instore opportunity to touch and feel products, make it physically easy and encouraging to touch the one you want
  • Explain what you get for your money, enhancing superior craftsmanship or special features
  • Enable shoppers to share what they’ve bought in their own social networks
  • Encourage reviews and make them readily available

To read the full infographic on the Furniture category, please register your details in the form below.

To see the bigger picture of how we shop in the entire home and leisure sector:

Download Shopping Uncovered – how we really shop . This in-depth report provides invaluable insights into shopper behaviour including:

  • How we shop – online and in-store splits
  • The drivers to buy – by generation and category
  • Attitudes to sales and promotions
  • How staff can make a difference

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